It is inevitable. We have all had
the experience of both good and bad service. Whether it’s checking out at a
retail store or maybe sitting at a restaurant. A specific experience is
probably replaying through your head right now, because it is something many
don’t forget. It is hard for us to forget how people or businesses make us
feel. Those feelings also get expressed to many others, like our family and
friends. You also can’t forget about the internet these days! A simple post
online can reach thousands of people, good or bad! A general rule of thumb in
the business community is that when something bad happens, 10 people get told;
when a good thing happens, 1 person gets told. Also, it never fails that some
people like to complain or find fault.
Customers value good service. If
a store sells their product for a few more dollars, but goes the extra mile to
provide the buyer with the best customer experience they can. It is very likely
that the customer will pay the extra few dollars instead of walking into the
stores competitor to get a bargain. And when they are faced with choosing what
store to go to next time, you can bet they will remember the great experience
they had before.
Customers deserve good service. Without their support, a
business certainly wouldn’t remain open for long. While I certainly have
received bad service, I choose to focus on the good service. It is so enjoyable to hear a sales clerk say
“Thank You for Your Business” or “Have a Nice Day”. But when they go further beyond politeness,
it is really a treat. I appreciate the
extra help or advice or the follow through that I receive. It is kind of like TLC not just from the
employee, but the business itself.
Knowing that they think I’m more than a sale to them is important to me.
The first week of October marks
National Customer Service Week. It’s a
week designated to celebrate Customer Service at its finest. If you are an employer or an employee, think
of ways that you can improve the service you give to your customers. It could be as easy as a few words or as
large as a change in your product line, service line or an arrangement of the
physical space. You have the power to
improve the experience your customers have, and they will return again and
again to do business with you. If you
are a customer, take a moment to let them know you appreciate a particular item
or service that you received. A regular
customer means so much to the business owner. It strengthens not only their
business, but the Barnesville business community here as a whole.
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